Sample Paper
Sample PhD Conclusion: Effectiveness of Basel III capital and liquidity requirements in reducing banks’ insolvency risk during COVID-19
Chapter 6. Conclusion This chapter summarises the findings and draws conclusions about the impacts of Basel III regulations on the stability of banks during the COVID-19 pandemic. Section 6.1 provides an overview of the study, while the main findings are discussed in Section 6.2. Section 6.3 considers the implications of the study for both theory…
Read MoreThematic Analysis: The Perspectives of Artificial Intelligence Use for Tourist Destination Marketing in Eastern Europe: The Marketing Professionals’ Perspective
Written by Russel W. 1. The Use of Artificial Intelligence for Customer Communication The main theme emerging during the analysis was ‘the use of artificial intelligence (AI) for customer communication’. It included three sub-themes, namely online listening, real-time interactions, and text generation. The following mind map demonstrates their relationship. Figure 1: Mind Map The following…
Read MoreThe Perspectives of Artificial Intelligence Use for Tourist Destination Marketing in Eastern Europe: The Marketing Professionals’ Perspective
Written by Russell W. 1. Introduction In qualitative studies, thematic analysis represents the most widespread method used for phenomenological research according to Guest et al. (2012). This instrument allows authors to explore the individual perceptions, feelings, and lived experiences of individuals possessing the required knowledge. The thematic analysis process mostly takes the form of identifying…
Read MorePhD Personal Statement Sample
Written by William P. Coming from a family who made a living running a small business in India, I have a keen interest in the Innovation and Entrepreneurship PhD programme at the Imperial College Business School, London. With a strong academic background and practical experience in international business, I am looking to take my education…
Read MoreIntegrating Artificial Intelligence into Industrial Marketing: Challenges, Benefits and Possible Ways Forward
Written by Russell W. Chapter 1. Introduction 1.1. Research Rationale The emergence of artificial intelligence (AI) has already created revolutionary changes in multiple spheres, including web development, design, and content creation (Chintalapati & Pandey, 2022). Based on Labib (2024), AI utilisation by marketers created six main trends, namely: AI-enhanced market dynamic strategies, psychosocial dynamic, AI…
Read MoreThe Role of Digital Economy in Digital Divide During the COVID-19 Pandemic: Consequences and Implications
1. Introduction The emergence of the digital economy has been considered one of the main drivers of the social, economic, and political transformation of society (Guo & Wan, 2022). This digital transformation has disrupted many fields and industries, resulting in the development of innovative products and services (Cheshmehzangi et al., 2022). E-commerce, on-demand and subscription-based…
Read MoreDigital Maintenance Solutions in the Renewable Energy Sector: Implementation Barriers and Value Drivers
1. Introduction Over the past two decades, the availability and ubiquity of digital infrastructures contributed to the development of new technologies, producing a strong disruptive effect on industrial life in general and the value chain, in particular (Kuhn & Lucke, 2021). To remain competitive and increase their market share, many companies across industries leverage Industry…
Read MoreThe Role of Artificial Intelligence (AI) in the Disruption of the Financial Sector: Potential Marketing Implications
1. Research Title The title of this study is: ‘The role of artificial intelligence (AI) in the disruption of the financial sector: Potential marketing implications’. 2. Research Background AI is widely acknowledged to play an important role in the contemporary business world (Davenport & Ronanki, 2018). Various AI models, including machine learning, deep learning, decision…
Read MoreSample Essay: Sociocultural Barriers to Effective Team Building in the UAE’s Construction Industry
1. Introduction Although project success is attributed to a myriad of factors, the undeniable truth of project management is that projects are delivered by people (Ahady et al., 2017). The role of the effective project team, as well as team-building activities, is especially significant in the UAE’s construction industry where projects are associated with a…
Read MoreSample Essay: Blooms Taxonomy of Learning: The Implications for Virtual and Augmented Reality Classrooms
1. Introduction Bloom’s taxonomy of learning is considered one of the foundational concepts in the field of intellectual skills development and education (Sobral, 2021). It underwent multiple revisions and has been tested in practice for 70+ years, which makes it one of the best-studied frameworks in this sphere. With that being said, it has been…
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